If you’ve ever craved a moment of pure bliss—a soul-warming sauna session or an invigorating ice bath—without the hefty price tag, listen up: Sydney’s wellness scene just got a massive upgrade with the launch of XtraClubs, the city’s first “affordable-luxury” wellness brand.
It’s here to make world-class contrast therapy accessible to everyone, and it’s an absolute game-changer!
XtraClubs is redefining what wellness looks like with its incredible self-service, tech-enhanced experience. Specialising in ice baths, steam rooms, Finnish and infrared saunas, this is not your average bathhouse.
In fact, they boast the largest Finnish sauna in the entire country! Open from 6 am to 11 pm daily, it’s designed for busy parents, hardworking professionals, and anyone looking for luxury, affordability and real results.
What is XtraClubs?
Say goodbye to overpriced single sessions and inconvenient opening hours! XtraClubs was created to democratise wellness, transforming it from a luxury for the wealthy or a recovery tool for elite athletes into an everyday practice. With memberships starting at just £14 per week (that’s about $27.95 AUD), it’s making rejuvenation more accessible than ever.
Inspired by the world’s leading bathhouses, the facilities are seriously impressive. The star of the show is the Southern Hemisphere’s largest Finnish sauna, a handcrafted marvel that can host up to 35 guests at once! This isn’t just a trend; sauna and cold plunge use has surged globally, with a 40% rise in the US alone over the past two years. XtraClubs is riding this wellness wave and bringing it straight to Sydney.
How it works:
- Affordable Luxury: Access premium facilities without the premium price.
- Communal Experience: Enjoy the stunning large-format facilities, designed for connection and relaxation.
- Ultimate Convenience: With long opening hours from 6 am to 11 pm and accessible locations, you can drop in whenever it suits you.
- Self-Service Model: A modern, tech-enhanced approach gives you control over your wellness journey.
The Science-Backed Benefits
This isn’t just about feeling good; it’s backed by some serious science. Each facility at XtraClubs is designed to deliver proven health benefits, helping you feel your absolute best.
Finnish Sauna
This is the gold standard of saunas, with the most consistent evidence for health benefits. Studies have shown that regular use can help decrease the risk of hypertension, cardiovascular concerns, and respiratory conditions. It’s also been shown to improve mental wellbeing and sleep!
Infrared Saunas
Looking for a gentler heat? Infrared saunas use light to create heat, warming your body directly. Studies suggest they can improve cardiovascular health, relieve pain, lower blood pressure, boost circulation, and aid muscle recovery. They can even support weight management by increasing your metabolic rate.
Ice Baths
Ready to take the plunge? The shock of the cold isn’t just for show. Ice baths are incredible for enhancing post-exercise recovery. According to studies, they can also improve sleep regulation and boost your mood through a rush of endorphins. It’s the ultimate reset button!
Steam Rooms
Breathe in deep and let the warm, moist air work its magic. Studies suggest that steam bathing is fantastic for your skin, supporting hydration and collagen production. It can also promote longevity, burn calories, and support healthy ageing. What’s not to love?
The Story Behind XtraClubs
So, who are the brilliant minds behind this wellness revolution? XtraClubs was founded by brothers Anthony and James Simonetta and their friend Simon Hamilton, and it all started from a personal struggle.
Two years ago, Anthony weighed 130kg and was feeling the strain of running his business. He was tired, stressed, and unwell. He had always valued the rejuvenating effects of saunas but found them too expensive, inconvenient, or simply unavailable when he needed them most.
“I wanted a place where I could go any time, stay as long as I liked and could access premium wellness facilities without paying for overpriced single sessions,” says Anthony. “I really struggled to find a place that was open when I was available, and that’s when it occurred to me that there was a glaring gap in the market.”
Anthony took the idea to Simon and James, who immediately saw the potential. They designed a test campaign and an ice bath challenge right on Bondi Beach. The response was overwhelmingly enthusiastic! It confirmed the demand, and within months, they had secured over 2 million in capital to bring their vision to life. Just 14 months later, their first two locations were launched.
Where to Find XtraClubs
Ready to experience it for yourself? XtraClubs has opened its first two locations in two of Sydney’s most vibrant hubs.
- Bondi Junction: 434-436 Oxford St, Bondi Junction NSW 2022
- Green Square: 18/20 Zetland Ave, Zetland NSW 2017
Whether you’re looking to soothe sore muscles, destress after a long week, or simply treat yourself to some well-deserved “me time,” XtraClubs offers an unparalleled experience. It’s time to make wellness a part of your routine.