There’s a new pina colada you need to try

Pina colada

In the world of pre-mixed cocktails, Curatif has already established itself as a beacon of quality and innovation.

However, their latest creation—the Piña Colada—promises to elevate the experience to unparalleled heights of luxury and pleasure. This isn’t merely a cocktail; it’s an invitation to discard the trappings of everyday life and surrender to an endless summer spirit that revitalises and enchants.

The meticulously crafted Piña Colada is a symphony of flavors, meticulously designed to transport you directly to the powdery beaches of the Caribbean with just one sip. The essence of bold roasted coconut flakes harmoniously blends with lusciously indulgent coconut cream, all resting on a rich foundation of fresh, succulent pineapple. But what truly sets this cocktail apart is the unparalleled blend of rums—Appleton Estate Signature Rum and Ron Colón Salvadoreño Rum—a masterful combination lending a considered complexity and balance to the drink. This isn’t just a beverage; it’s an ambrosial concoction that captures the essence of tropical bliss as if crafted under a palm-fringed cabana by the azure sea.

Crafted with passion and precision, Curatif’s Managing Director Matt Sanger shares, “Our latest cocktail has been a labour of love that we’ve loved labouring over.” The resurgence of coconut and the nostalgic allure of the Piña Colada have been reintroduced in a ready-to-drink format without compromising the cocktail’s intricate flavors and authentic recipe. This dedication to real ingredients—the freshest pineapples, the creamiest of coconuts, and a meticulous selection of rums—underscore Curatif’s commitment to bar-quality excellence in every can.

The Piña Colada has not only been eagerly anticipated but has also cultivated a cult following through years of variation and perfection in The Club, Curatif’s exclusive subscription program. Its release is more than just the unveiling of another cocktail; it is the culmination of anticipation and the fulfillment of countless requests from those who cherish the fun, evocative, and slightly irreverent spirit of this iconic beverage.

Joining an illustrious lineup of Curatif’s best-selling beverages, including the Tommy’s Margarita, Archie Rose Espresso Martini, Bar Bambi Amaretto Sour, and Savile Row Cosmopolitan, the Piña Colada is not just another addition. It is a standout marvel that promises to be unforgettable. Available from May 8th, this cocktail is ready to be shared with friends, or enjoyed in a solitary moment of luxury, available for purchase at at a recommended retail price of $45 for a 4-pack.

And for those looking to enhance their Piña Colada experience, Curatif has concocted a catchy jingle, ensuring that your taste buds aren’t the only ones dancing to the rhythm of this tropical escape. Remember, while you might get caught up in the joy of this delightful drink, there’s no worry about getting caught in the rain.

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