Pride Month: unveiling a new chapter, Pride Action North

In alignment with the closing of Pride Month, we are excited to announce a major rebranding of Northumberland Pride, a leading LGBTQIA+ charity. To better reflect our expanded services and broader geographical reach, we are now Pride Action North. Founded in 2017, Northumberland Pride started as a volunteer-driven initiative to organize an annual celebration for the local community. Since then, it has grown exponentially, now employing eight dedicated staff members to cater to the increased demand for specialized support and advocacy. Our services extend to various critical areas such as youth work, domestic violence, hate crime, and mental health and wellbeing. The transformation to Pride Action North is not just a name change, but a comprehensive brand makeover that includes a new mission statement, values, and soon, a revamped website. Darren Irvine-Duffy, the charity’s chair, shared, “From our humble beginnings as a local pride event organizer, we’ve evolved into an organization that provides holistic support and meaningful services. Our aim is to ensure every member of our growing community feels accepted and safe.” The rebranding represents a significant milestone in our history. Under the banner of Pride Action North, we are enthusiastic about expanding our presence and support throughout the North. As our name suggests, we are committed to action, striving to make the region a safer, more inclusive, and accepting place for everyone, particularly members of the LGBTQIA+ community. Our rebranding process involved extensive engagement with service users, stakeholders, and staff through focus groups. The outcome is a reflection of their valuable insights and… Read More