eCommerce confidence: how to make an impact with your packaging

Online shopping laptop credit card

Packaging is one of the key criteria in the success of a product. Since packaging is the first thing a consumer sees, it plays a significant role in a consumer’s perception of a product. One thing is for sure – a product packaged in an attractive and innovative way is one of the best ways […]

A Better Way for Men to Shop – The Gentlemen’s Supply Co.

There are so many options out there, online speaking, for men when it comes to ‘the perfect solution to make shopping online easier’. All of these have been proven relatively effective and all served a purpose in their own right. Until now. Enter The Gentlemen’s Supply Co., honestly one of the best ideas I’ve come across to date […]

Styled by Stylemology

Remember when ASOS first came to Australia, we were all a bit cautious, all a little bit hesitant and some a little bit ‘wtf’ about what they were selling? New online retailer Stylemology is kind of like that, only they’re homegrown. And I mean that in a good way. They’re something new. They sell what […]

What’s in your Malebox?

They say money can’t buy you class, but it sure can help. It doesn’t take much for a man to cross the line between looking like rubbish and looking stylish, but it does take a lot to get them the gumption to go forth and do it. One such newfound organisation out there doing just […]

Smiling eyes with the Sunglasses Shop

For the ugly, they’re the saving grace of each and every day. For the attractive, they add an air of mystery and allure to the face and for the stylish, they complete flawlessly an outfit with such ease it should be illegal. Thank god it’s not. Sunglasses and eyewear frame the eyes, embellish the face […]

What is LoVu?

What’s so wonderful about Australian fashion and the industry that makes it go round is that – while small – our country and the creative minds behind it certainly know how to pump out some quality work, akin to that of Europe, the US and beyond. Some might even say better. There’s one such online […]

Obtain with Obtayne

If like me you’re one of those people that needs a gentle push into making the final decision to do something – be it make a purchase, a decision or to participate in something – this is the online shopping platform for you. Their slogan, why shop when you can obtayne is cool in itself; […]

ASOS; save our souls

With the crazy popularity we’re seeing toward all things online and the huge commonplace shift in consumer discretionary spending from bricks and mortar options to that of the cyber, Asos made the right move in offering the Australian market its magic. Nick Robertson’s eleven-year-old company bathed in the glory of a 160 per cent growth […]

Run, run baby – the online world awaits

An increasing number of shoppers are turning to the online world to get their shopping rocks off and in search of the apparent value the physical retailers aren’t offering. Fair call. The burgeoning onto the scene of online shopping gems like Etsy, Asos and Styletread, as well as the oldie-but-goodies eBay and Amazon, as well […]

Internet killed the retail store

In a world of ever-advancing computer and internet technology, integrated technological shopping experiences within the offline shopping realm and online shopping itself, the world of retail has changed. Technologically savvy online shoppers are relying on the brands they know and turning to their online outlets as a means of ease of shopping and money and time-saving. […]