The latest artist to restyle the recognisable Perrier bottle is renowned Japanese artist Takashi Murakami. Incorporating his famous flowers and characters Kaikai and Kiki, the original range of bottles will be made available through select retailers and two highly collectible Limited Edition Perrier screen-printed glass bottles will be available to win through competitions.
The Perrier x Murakami collaboration continues the long-standing creative relationship between Perrier and some of the world’s greatest and respected artists, including Andy Warhol, Salvador Dalí, Bernard Villemot, Raymond Savignac, Carlu, and Jean-Gabriel Domergue.
Murakami is considered one of the most important Japanese artists of our generation. Drawing from traditional Japanese painting, sci-fi, anime, and the global art market, Murakami creates paintings, sculptures, and films populated by repeated motifs and mutating characters of his own creation. His wide-ranging work embodies an intersection of pop culture, history, and fine art.
He also has a history of collaborating with major brands such as Louis Vuitton, Supreme, Vogue Nippon & Commes des Garcons, Google, KAWS, Vans, UNIQLO and PANGAIA.
Murakami says, “When Perrier first approached me I felt extremely lucky to have the opportunity to collaborate with this sparkling water brand with such a long history. It held many positive associations for me. For example, when I was 32 and started living in New York, I used to drink Perrier a lot.”
“I also wonder if today, when we can no longer unthinkingly hug, kiss, or shake hands, the stimulating sensation of the Perrier bubbles on our tongues will be even more heightened as one of the enjoyable tactile experiences still available to us! I am delighted to be a part of this collaboration with Perrier and I hope that together we can heighten that sense of relationship further, sharing a little more joy and hope for the future.”
The full Perrier Original range of bottles and cans will be released in Australia and 34 other countries around the world with labels in the colours and motifs of Murakami. This Murakami range will be available for purchase from Coles in the 750ml glass format and other formats from select independent supermarkets and bottle shops.