Research has found that 75% of diners are willing to pay more for a one-of-a-kind dining experience (Eventbrite). This shift in consumer preferences is rapidly transforming the hospitality industry, introducing a new trend: immersive dining. Designed to provide a multi-sensory experience that goes beyond just food, immersive dining is making waves in various sectors, including aged care, where it offers social and emotional enrichment for residents.
Modern technology plays a crucial role in elevating the atmosphere and ambiance of these dining experiences. From digital projections to surround soundscapes, immersive dining transports guests to entirely new environments, engaging all their senses. An exemplary case of this trend is Luna Lu, the latest fine dining restaurant in Sydney. Their upstairs bar, Bar Lulu, located in The Rocks, Circular Quay, has fully embraced this culinary innovation.
Starting this week, Bar Lulu will transform its walls into an enchanting underwater world, a starscape, a serene Asian garden, and more. With breathtaking views of the Opera House, the contemporary Asian Fusion restaurant offers this immersive experience every Thursday and Sunday night. Guests can choose from a set menu or a la carte dining options, promising an evening filled with culinary delight and visual spectacle.
When: Every Thursday and Sunday night from 27th June
Where: Bar Lulu, Level 1, Bays 4 and 5, 7-27 Circular Quay West, Campbells Cove, The Rocks
Price:
- To order off the menu, entry to the immersive bar is $40 per person
- For a set menu featuring Luna’s Peking Duck and an array of modern fusion dishes, entry and dinner is $120 per person ($55 for kids)
For more information on the menu and to make a booking, visit Luna Lu’s website. Experience the future of dining today at Bar Lulu.