Raising money for the Pride Foundation Australia, you can now officially drink for a cause.
Landing on the shelves of BWS and Dan Murphy’s stores next week with all profits going to Pride Foundation Australia – just in time for Pride season.
Where will the money go, you ask? The Foundation will use the funds to support LGBTQIA+ specific programs to provide help for those dealing with substance abuse.
The Loud & Proud range offers six different drinks to choose from – a rosé, pinot grigio, grenache, brut cuvée, pale ale beer and watermelon flavoured seltzer and is available in selected Dan Murphy’s and BWS stores.
Dan Murphy’s is also a major sponsor of Midsumma Melbourne and Albany Pride, while BWS has rolled out its popular BWYASSS signage to another 7 stores (10 stores across the country in total now have it) to show support and celebrate the diversity of the LGTBQ+ community.
For a full spread of the drinks available, head to the BWS or Dan Murphy’s websites