The gin will be first major brand made with 100% sustainably-sourced botanicals, they say.
Let’s take a look at what’s happening to make that possible.
With a truly Global approach, the gin will source all 10 of its botanical ingredients from certified sustainable suppliers in 2021.
According to For Life, either of the suppliers have been certified already, with the remaining two grains of paradise from Ghana and liquorice from China – to be certified in the months which follow the lifting of travel restrictions.
The For Life certification is awarded by Ecocert S.A., a world’s specialist in the certification of sustainable practices. They recognise the commitment of Ivano and Bacardi to only work with suppliers who act responsibly and ensure a sustainable future for farmers, their communities and the environment, they say.
In doing so, Bacardi is having a positive affect on the world, of course, but namely on the people it works directly with. An example of this in practice is the village in Ghana where, over a number of years, Bacardi has worked with AIESEC, a local non-governmental organisation, to help the community establish itself as an independent farming cooperative – from installing a water pump, which now supplies the village with fresh water, to recruiting an agronomist for expert advice and guidance. This year, the village will harvest its first crop of grains of paradise for the gin.
It’s good news for the gin and great news for your liquor cabinet! Find out more about the sustainability commitments of Bacardi and its vision to become the most environmentally responsible global spirits company at the Bacardi website.