Huffer: Everything you need to know about the NZ Label

Huffer Newtown One Year Celebration - Mitchell Ferris-31_preview

A home away from home, New Zealand label Huffer celebrated its first birthday at Newtown, Sydney recently and threw a sick party to celebrate it. Packing out the Huffer store, media celebrated the brand and its achievements so far. It’s hard to think that Huffer is only celebrating its first birthday here when the brand […]

Rihanna’s Fenty x Puma Collection is finally available in Australia

Rihanna may have never studied law and overtaken the world as the ‘zero-shits-given’ pop star we know and love, but that didn’t stop her from creating a collection line with Puma inspired by university life. Or at least the fun parts; frat boys, college parties and messy dorm rooms, making the new Fenty x Puma range […]

Watch: Jac & Jack give you a history lesson in washing wool

Washing jumpers wool line

What does the Crimean War of 1854, Colgate Palmolive, A Cross-dresser and Chris, The Lost Sheep of Canberra have in common? Wool apparently. Aussie Label, Jac + Jack and The Woolmark Company have come together to teach you how to wash wool and give you a quick modern history lesson all at the same time. […]

Frocktober 2013

By Aleczander Gamboa. Organised by Melbourne based not-for-profit group Team Get Your Frock On! , fashionistas, celebrities and independent designers gathered for the fashion extravaganza event Frocktober, a fundraiser aimed to support early detection tests for ovarian cancer and help raise much needed funds for the Ovarian Cancer Research Foundation (OCRF). With performances from up […]

Ted Baker’s SS13 Finishing School

There’s no lying that Ted Baker doesn’t do things by the book. From their designs, prints, fits and styles, the Ted Baker name is synonymous internationally with something different to the run-of-the-mill men’s and women’s clothing options we see in the mainstream. Taking a global perspective on a niche market, the Ted Baker spring-summer 13-14 […]

Call for submissions – The Australian Edit 2013

If you’re an Australian designer after a promotion in networking, sales and exposure, The Australian Edit is for you. Being hosted for the second time in as many years at Yering Station, rural Victoria, The Australian Edit is a fashion space that has been created with the express interest of designers and their creative flair […]

Thomas Hulston’s runway

A while ago I wrote a little bit on Whitehouse Institute graduate Thomas Hulston‘s debut collection. He’s a great addition to the Australian fashion scene thanks to his unique and specified design process, which includes having the garments made in France! A far cry from most’s opting for their own backyard Australia – which I […]

Fashionistas Australia unite at the Nights of Style

The Fashionista’s Guide to Shopping in Melbourne has been out and about in full force since its launch a few months ago and is working its published magic on the very retailers and labels it has unveiled in Melbourne’s long list of shopping gems. The new style nights that are being held by the ever charming Emily […]

The Borsalino Eyewear range

Since launching to the Australian market in September of 2012, the Borsalino Eyewear range of mens’ and womens’ sunglasses and frames has developed a cult following of its own. It’s not hard to understand why when you look at the company’s lineage from 1857, which initially focused primarily on hats and headwear. Clearly from the […]

TETTMANN.DOUST and their Parrallel Tensions

Two Melbourne girls, Naomi Tettmann and Elke Doust, founded TETTMANN.DOUST. Their love for the unique, the natural, the obscure and the skillful playing to their chosen life of fashion and design for the betterment of their self-titled label. Having recently made an impression on the Australian fashion scene in 2012’s L’Oreal Melbourne Fashion Festival, the couple are […]

Yering Station’s design market

Yering Station is to many what represents the epitome of peace, tranquility, wine and the cosier more fine things in life. Combine that perception with a bit of art, a touch of fashion and a healthy drenching in champagne and you have what will this November be hitting the pristine wine region, the Australian Designer […]

Edited; naturally. Fjorde Magazine’s natural beauty

A little of exciting news I simply had to share. You mightn’t know, but as of July 2012, I officially joined the editorial team of local a Melbourne online publication called Fjorde Magazine. It focused on emerging designers, creatives, musicians, artists and anything else that tickles its fancy and fits within its remit, while offering […]