Sundrenched Sundays with General Pants

General Pants hit-up The Bucket List on Bondi Beach and took control of the place, throwing caution to the wind, throwing the doors to their beer and cider holds open and throwing a brilliantly cool party for cool kids you wouldn’t have expected.

Shop kids, shopper kids, cool kids and everyone else all descended on the beachside cafe to drink their bodyweight in cider, eat all the goods and see and be seen with as many a novelty pair of sunglasses on their face as possible.

General Pants was celebrating the launch of their latest in-store additions: swimwear. Men’s and women’s; boardies and bikinis; one-pieces and budgie-smugglers, General Pants has a unique offering, as usual and knows how to work it.

With summer around the corner, the sun set to be hotter than ever and Sydney beaches generally and typically overrun with foreigners, locals, kids and gay men, the range couldn’t come at a better time.

Head into any General Pants Co. store to see what’s on offer.

General Pants Swin, The Bucket List Bondi, THE F 1

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General Pants Swin, The Bucket List Bondi, THE F 10

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