Break The Mould

I love it when companies and business take the piss out of themselves. It breaks down all facades and welcomes new people into the fold.

This is exactly what Australia’s most controversial shoe brand, Crocs did recently with their latest campaign Break The Mould. 

The campaign is about introducing a new range of Crocs shoes while breaking the mould of what they’re typically associated with. It’s a chuckle-worthy tongue-in-cheek play on the Crocs brand and its product that does a great job in engaging those that come across the campaign while more likely pulling them into the fold.

Good work Crocs.

See the Break The Mould website here: breakthemould.com.auCrocs Break The Mould

Crocs Break The Mould

Crocs Break The Mould

Crocs Break The Mould

James Banham
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James Banham

Editor at THE F
James Banham is an Australian lifestyle, fashion and entertainment journalist. His writing can be found on these many topics and more in print and online publications around the country.
James Banham
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