An Interview With BooHoo Man Menswear Design Manager Shane Chin
Men need clothes. They get them from Boohoo. Haven’t heard of it? Shame. Check it out here. Have and want to know more? Even if you haven’t tips from a guy in-the-know like Shane Chin is a wise idea. See what he has to say about dude’s style below…
STAPLES EVERY MAN SHOULD HAVE?
The staple pieces that constitute everyman’s wardrobe should be a White Crew Neck T-Shirt, a Long Sleeve button down Shirt and a comfortable pair of 5-Pocket Slim Jeans. If you’ve got these covered you’re pretty much ready for any event, no-fail pieces that no man should ever be without.
KEY MENSWEAR TRENDS?
Menswear has always been enamoured of utility and Military is a key trend for the Season. We’ve seen it influencing men’s fashion for past few seasons and looks like it’s not going anywhere. Whether achieving the look with a more street wear styled approach such as the MA1 Bomber Jacket and Layered Jersey or whether you’re influenced by a smarter Traditional Field Jacket utility shirt or Trench Coat, utilitarian influences have come to set the foundation of the contemporary wardrobe.
YOU DON’T HAVE TO SPEND A WHOLE LOT TO STAY ON TREND?
No, definitely not. Even though we all wish we could wear designer clothes on a daily basis, the truth is that few of us can afford to do so. However, style has nothing to do with how much money we spend on a single garment, but more-so with what we purchase, the ‘fit’ and how we style our clothes. You don’t have to go out and spend ridiculous amounts of money on ‘designer labels’, as there are many similar pieces and ‘versions of’ available online, such as boohooMAN) / high street which will equally help achieve the desired look. The trick is to make sure you’re buying the right pieces so that no one would ever guess you paid so little for your outfit. It comes down to what you pair it with, confidence and styling. One of our most popular items from boohooMAN would be our longline MA1 bombers, versatile and on-trend; the essential bomber should be every guy’s new best friend!
ARE MEN MORE IMAGE FOCUSED THESE DAYS?
YES! Men are becoming a lot more fashion conscious and caring a lot more about the way they look. They’re starting to get more and more knowledgeable about looking after themselves: Whilst once they would have been teased for using male-specific toiletries/beauty products or tanning, this is now becoming the norm.
IS SOCIAL MEDIA INFLUENCING MENS FASHION?
Social Media influences all our customers, not just men. There is no doubt menswear was changing before the rise of social media, it just so happens that now there is the ability to reach a greater audience with regards to interaction and visibility. We are very social-conscious gender; guys like to see what others are wearing, which influences what they buy and inspires how to wear it. This boost of social influence is inspiring people to explore their own personal style and curate their own unique looks, pushing men to try something new.
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