American Crew All Stars Challenge

In American Crew hair’s night of nights, the All Stars Awards night took place in Melbourne’s Docklands, celebrating over 50 men’s hair style entries from as many hair stylists from nearly as many hair salons all around the country – a massive operation.

American Crew celebrated the nation’s most talented men’s hair stylists and latest looks in grooming, announcing the winner of the 2014 ALL STAR CHALLENGE as hair dresser Sofia Azorakos of Sogo Hair in Victoria for her masculine and sleek winning entry.

Judged anonymously on the model’s tapered hair line, on trend relevance, quality of the photography and their choice of model, hair dressers all vie for the prestigious honour and the right to call themselves ‘champion’.

The Awards were led by GQ Editor in Chief, Nick Smith, and presenters included Arthur Galan from Arthur Galan AG, London Management’s Oliver Cavana and Culture magazine’s Jenny Burns and Hayley Miller; all of who handed out awards to some of the most deserving stylists.

The overall winner, Sofia, won herself for the second time an all-expenses paid trip of a lifetime to compete at the global 2014 ALL STAR CHALLENGE event in Europe, inclusion in the 2015 American Crew Style Selector and invitation to be a part of the 2015 American Crew show all to the tune of a cool $50k.

“Winning the first time was amazing; winning a second time is just unbelievable. No words can describe this feeling, I’m just elated. The look I created was very American Crew – masculine, strong and aesthetically beautiful,” Sofia said.

Further to the hair dos parading the catwalk and photo board of all entrants, Arthur Galan AG featured their latest spring-summer fashion runway showcasing the latest hair trends on 30 male models – each styled with American Crew product by the brand’s All Stars.

Photos courtesy Jennifer Estrada, MIRAR. 

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James Banham
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James Banham

Editor at THE F
James Banham is an Australian lifestyle, fashion and entertainment journalist. His writing can be found on these many topics and more in print and online publications around the country.
James Banham
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